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#Blockchain, #Finance All projects

Element: infrastructure designed for e-commerce

Elementh's goal is a to create an alternative protocol for the development of decentralized applications used by e-commerce.

stage Ended crowdsale

4.1 Rating

by 6 users


    • Employees14


    Winner of Startup of the Year 2013 from Higher School of Economics

    Winner of IT-startup Eurasia

    Winner of CloudsNN

    2nd place of StartupCup

    Finalist of Bootcamp Ventures Innovation Xchange (iX), Tel Aviv

    Finalist of WebReady

    Finalist of MABA

    Finalist of VC Day Ingria

    Finalist of Zvorykin Prize

    Semifinalist of Startup World Barcelona

    Demifinalist of Mind the Bridge Trenro, Italy


    man Sergey Ryabov


    Since 2001, he has been creating online projects. Created and launched a number of online projects, among them the context advertising system, domain registrar, recommendation start-up and web-studio. All these products have been successfully sold to partners and other larger companies. After that, several online stores, prestigewheels.ru and sportmanya.ru were launched, where the founders faced the problem of actuality of surplus and solved it by creating the project service miiix.org. He sold his stores and focused on the Miiix project. The project received the Startup Award of the Year 2013 in Russia and still exists. In 2017, the project is integrated with SAP Hybris to use the algorithms for product matching in major global marketplaces and retailers. In 2016, together with Dmitry Kostygin, the main shareholder of Ulmart, he created a platform for selling non-liquid surplus of retailers - smallhorse.ru.

    man Dmitriy Bereznitskiy


    Technical director and partner in projects Miiix and Smallhorse. Since 2006, he has been developing a system of affiliated stores to attract traffic to major marketplaces such as Amazon. Experience in commercial web development for more than 15 years, experience in e-commerce for more than 10 years. Managing development teams for more than 7 years. Evangelist of Agile methodology, Lean Startup and Theory of Constraints.

    man Vitaliy Mengeshev


    Executive Director and Partner in Miiix and Smallhorse projects. One of the lecturers in IdealMachine and Skolkovo startup acceleration programs. From 2002 to 2012, he created and was actively developing his own clothing brand. Starting in 2013, he joined the Miiix team and took over operational management and business development.

    man Aleksandr Vasilev

    Data Scientist

    Aleksandr has extensive experience in developing systems for predictive analytics and data analysis in such areas as insurance, banking and e-commerce. In the company, Aleksandr successfully solves the problem of product matching from various data sources using the latest world developments in the field of machine learning.

    man Sergey Morozov

    Backend Developer

    Sergey has more than 7 years of experience in development. System architect and database administrator of various types. Experience in building highly loaded systems. Participated in the development of SAAS service for 800k + users. He was engaged in the development of a large number of systems for data processing: from systems for the work of copywriters to financial accounting systems. A longtime fan of blockchain technology.


    man Naveen Yannam

    Tech advisor and early contributor

    Naveen is a Certified Hybris 5 Core and Commerce Developer. He has extensive experience in using various frameworks and libraries to implement enterprise class applications. He’s also a keen proponent of Agile methodologies and has successfully exercised agile techniques into the projects which he was involved. Naveen feels comfortable in working as a Hybris Technical Lead, ideally in a project team developing large scale ecommerce systems with practising Continuous Integration and Delivery methodologies.

    man Proorocu Aurel George

    Marketing Advisor

    Aurel was in 2016 one of Financial Times "100 Faces of Innovation" due to his contribution to the development of the Internet market in Romania. He has over 14 years experience in the IT and Digital marketing field, working for Companies like Google Enterprise, Orange and Keyence. Aurel is also the youngest graduate of the Executive MBA program of Telecom Ecole de Management Paris (Institut Mines Telecom).

    man Michael Averbach

    Financial advisor

    20+ years in IT-business, serial enterpreneur, investor. Key expertise: creation of business structures, marketing and sales strategies, creation of mobile applications and mobile devices, electronic commerce and corporate software, as well as management of software development process. Co-founded Ectaco, Inc., (USA) – a leading developer of electronic translators and linguistic solutions, where was managing the sales network, comprised of 13 foreign sales offices and dozens of independent distributors around the world. Was the founder of MobiDealer, Inc, (USA), where managed creation of distributed ERP system software package. After successful launch of the system, the company was sold to a strategic investor. Co-founded DynoPlex, Inc., (USA). Grew the company from ground up to one of the largest developers of mobile applications. Successfully sold the company and transitioned to manage offshore development for the purchaser, Quickoffice, Inc. (USA), where managed work of two offshore centers for mobile application development, totalling 140 engineers. Company was subsequent sold to Google in 2012. After sale of Quickoffice, started a venture fund RSV Venture Partners and serves as a managing partner of startup-accelerator iDealMachine, where invests in companies at the very early stage.

    man Sergey Fradkov

    Legal advisor

    Sergey Fradkov is an experienced software visionary and investor with extensive technical and business backgrounds. Mr. Fradkov is a founder of iDealMachine – an early stage venture fund and startup accelerator that operates in St. Petersburg, Russia and currently is expanding nationally and internationally. Prior to that, Mr. Fradkov was a founder of several high-tech startups. His most recent venture, DynoPlex, was sold to a competitor, Quickoffice, in 2008 and Quickoffice itself was acquired by Google in 2012. Prior to that Mr. Fradkov co-founded w-Trade, a pioneering Wireless Applications company, where he raised over $40Mln and built the product that was sold to large financial institutions, such as Merrill Lynch, Fidelity, Morgan Stanley and others. Overall, he has over 25 years of experience developing and designing distributed, wireless and ecommerce systems and managing large product development teams. Mr. Fradkov graduated from Jerusalem University.



    I work in ecommerce from last 5 years. I am a SAP Hybris commerce Tech Lead, i understand the business of e-commerce. Your product has lot of potential, one of the best in ecommerce area so far. I believe in your product from the core. I see Elementh as a future goto ecommerce platform.I would appreciate the chance to contribute to this great product early in its phase.

    Naveen Yannam Nederlands

    Im very interested, because i read that your making a new blockchain and afterwards your already planing to use it on different project - tracing goods is a one of my favourite ideas.

    Žan Bartelj Slovenia

    Hi guys, I'm fond of e-commerce and worked on big french websites (c discount, galeries lafayette...) and your technology look awesome. I'd like to be part of ICO and use your project in concrete use cases! Wish you the best!

    Jeremy Artero France

    Elementh blockchain represent a safe, secured, exciting, end to end portal for transactions tracking and its validation revolutionise the e commerce market place and to me it is a start of a awesome, exciting, start of the future which will be driven by smart contracts and elementh crystallizes the same. I wish elementh team a great success and make it a awesome journey to inspire others. I hope by subscribing to the token to be a part of the exciting elementh journey.

    Bhaskar Venkatraman India

    Crowdsale details

    Distribution of tokens
    • Crowdsale (71.78%)
    • Team (14.85%)
    • Partners & Advisors (13.37%)
    Budget allocation
    • Technology development (50%)
    • Business development & marketing (35%)
    • Reinvestment (10%)
    • Daily operation (5%)
    Details Indicators
    Token Symbol EEE
    Full Token Name Elementh Token
    Pre-sale Start February 1st, 00:00 GMT+03:00
    Pre-sale End February 14th, 00:00 GMT+03:00
    Pre-crowdsale Start February 15th, 00:00 GMT+03:00
    Pre-crowdsale End March 31st, 00:00 GMT+03:00
    Crowdsale Start April 1st, 00:00 GMT+03:00
    Crowdsale End Hard cap is reached or April 30th, 00:00 GMT+03:00
    Crowdsale Hard Cap Fixed, 30000 ETH
    Crowdsale Soft Cap Yes, 10000 ETH
    Domain registration date 2017-09-12
    Domain owner Dmitriy S Bereznitskiy

    Cost of the token

    1 token for 0.0002 eth

    Price without discounts


    Bonus Dates Minimum purchase amount
    30% February 15 — March 31, 2018
    Bonus Dates Minimum purchase amount
    30% April 01 — 01, 2018
    15% April 02 — 02, 2018

    Accepted currency

    • Ethereum

    Rate the project

    Estimate the project on a five-point scale or switch to the simple scale

    Five-point scale Simple scale

    Relevance of the problem and Market size

    1 2 3 4 5

    Product competitiveness

    1 2 3 4 5

    Founders, Team & Advisors

    1 2 3 4 5

    Budget allocation and roadmap

    1 2 3 4 5

    Token economy, Tokenization & Business model

    1 2 3 4 5

    Distribution & Lock up of tokens, Discounts for early buyers

    1 2 3 4 5

    Summary rate the project

    1 2 3 4 5

    Rate the project by other users

    Alexandr Gonchar May 24, 2018
    Rating of project


    The project uses blockchain technology and smart contracts for the creation applications that help to automate trading and replace the outdated system of coding of goods that has already exhausted its possibilities. The system is really innovative and necessary for the introduction to modern markets.

    Risks and disadvantages

    For all the relevance of the project, it is still difficult to say if it would be successful, because in addition to creating a software product, the major job will be a global transition of most producers to this new system of goods' coding, and this is a costly and lengthy process.


    I think that the project can be successful in the long term, but it is unlikely that the team will be able to achieve any positive results at this stage. The process of testing and successful trials should be completed after which it will be clear that many producers are ready to switch to a new coding system.

    Umraj Ahirwar April 27, 2018
    Rating of project


    Risks and disadvantages


    William Anderson April 11, 2018
    Rating of project


    The budget designed prioritizes the development of the project since more funding has been concentrated on technology and business development. The road map of the project has a short time of implementation which will be illustrated in result delivery as well. The project module however focuses on eradicating counterfeit goods especially on online shopping platforms which is a major set back in the online trading, however this project will fix such short falls hence making the system effective.

    Risks and disadvantages

    The Founder members of the project have knowledge of the idea they are trying to sale but luck initial experience in handling the projects major functional specifics of block chain and cryptocurrency this reduces the profitability of the project. The project doesn't have tokens held in reserve meaning it has no financial buck up in terms of digital assets this will make it pron to extremely high risk of loss and might as well cost it its existence. It also has no current and existing market base. The investor pool of the project is narrowed by the limited number of cryptocurrencies accepted by the platform.


    The founder members should put into consideration the fact that diversifying of the acceptable cryptocurrencies distributes the tokens value in case one cryptocurrency looses value the token ca still be traded for different cryptocurrencies. Advertising is a very critical and crucial issue which shouldn't be over looked by the team members because its how investors will get to know about this project. If the project doesn't play an active role in acquiring market share it will be bound to the shadows of its competitors.

    Andrew Robinson April 06, 2018
    Rating of project


    The creators of the project have extensive experience in business, they have worked on many online projects, this fact increases the credibility of this project. The project has a modern website and a transparent scheme for the distribution of tokens, as well as a good bonus system that will attract more investors.

    Risks and disadvantages

    The project lacks marketing and promotion specialists. Based on the site's traffic, interest in the project is on the decline. One more disadvantage is that the project accepts one crypto currency only.


    The project has many awards and a good reputation. The project solves many problems: tracking the movement of goods, searching for goods by geolocation, etc. So the project has every chance to become successful if the project team is better at promoting the project. And also at the time of writing the comment, the project has already collected a soft cap.

    Veronika Arbisman April 04, 2018
    Rating of project


    Goal of a project is to create an alternative protocol for the development of decentralized applications used by e-commerce. Guarantees ownership of a particular product, confirmation of originality of goods, tracking movements of goods, search by geolocation and fakes search. Has financial and more security oriented applications built on top of platform Has unified nomenclature and good cards system.

    Risks and disadvantages

    Frankly speaking I do not see any particular risks or disadvantages in the project.


    Some really technical solution for e-commerce field. Provides an open general-purpose protocol built-in Turing-complete programming language what provides system of goods useful for many applications. Project has impressive traffic statistics and traction. On top of that team already created and launched a number of online projects.

    Ladislava Chernik April 02, 2018
    Rating of project


    The platform solves many real problems, urgent for e-commerce such as movement, tracking of goods, tracking of fakes, coding of groups of goods, the problem of intersecting codes

    Risks and disadvantages

    It is not very clear when the business development and marketing are combined in the budget


    The project team has already implemented projects of varying complexity, has large partners and good reviews in the network

    See more reviews


    Frequently Asked Questions

    Where are you incorporated?

    Elementh is incorporated in Singapore.

    What blockchain do you use?

    For ICO we use Ethereum blockchain, but after ICO we'll develop our own blockchain Elementh and change ERC-20 tokens to Elementh tokens in Elementh blockchain.

    Is your organization profit or non-profit?

    Elementh Foundation is non-profit organization.

    How will your tokens be used?

    They will be used for all operations in Elementh blockchain (like ETH in Ethereum blockchain and EOS in EOS blockchain).

    Do you have bounty or referral program?

    We'll have bounty and referral programs after Pre-ICO stage. Actually we can pay referral fee if you have good channels or direct investors.