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#Blockchain, #Advertising & Marketing All projects

ImpetusOne: The game changer

Online advertising your customers actually want to see

stage Ended crowdsale




CEO. Start-up artist. Senior ASP programer. Took
kurtmann.ro from inception to online and offline star and exited in 10 years. Set up and manages investments north €10M across several industries with Archon BAAS. Co-Founder of kurtmann.ro, Gruenwald Immobilien and Lakeside Events.



Serial entrepreneur in retail and real estate. Scored big in offline and online retail trenches and capped with timely exit. Marketing maverick. Runs tight ships as CEO or COO.Co-Founder of kurtmann.ro, Gruenwald Immobilien and Lakeside Events.



Blockchain Evangelist. Senior Business Analyst. Tech maven with a hotspot for business. 18 years in and counting.



High growth tech baset CFO. After putting his nose to the gring with telecoms media, technology and software, in startups mature multinationals no wonder he gets called in asset.


Head of Business Development

Serial entrepreneur in retail, transport and real estate
across The USA and in The Netherlands. In the
kurtmann.ro inner circle. Diplomat.



Senior Information Security Jedi. Makes sure the
European Parliament is impenetrable. CEO of IT
security consultancy Sandline for 11 years and


Defense and homeland security scientist turned
entrepreneur turned Secretary of State in charge
of EU and NATO integration turned EU Rapporteur
on satellite mobile devices, high-speed internet,
internet of things and copyright (to name a few).


Investment analyst in the Abu Dhabi Retirement
Pensions and Benefits Fund. Cut his teeth with
Goldman Sachs Asset Management, servicing MENA institutional clients and third party distributors. Spent
4 years at a private oil company based in Abu Dhabi.
Has a Bachelor's of Applied Science in Business
Administration & Financial Services from the Higher
Colleges of Technology, Abu Dhabi. Believes crypto
is a tremendous opportunity and solid projects like
Impetus.One potential sources of huge profits.


Marketing Strategist

DJ turned insurance rep turned optometrist, sales
trainer and finally internet entrepreneur. Keeps a
tight scorecard: one exit, one epic fail, two
running steady. Resonant voice in eCommerce,
where he mixes top technology and data scientists
to help mid-size players turn hidden data
gems into double digit growth.


Behavioral economics professor (The Dan Ariely of
Romania). Published author. Most likely experiments
at the Sibiu Chamber of Commerce and Industry,
but gets away with it as he’s the President.

Crowdsale details

Distribution of tokens
  • Crowdsale (47%)
Details Indicators
Token Symbol NUDGE
Full Token Name NUDGE Token
Crowdsale Start June 10th, 00:00 GMT+03:00
Crowdsale End Hard cap is reached or July 10th, 00:00 GMT+03:00
Crowdsale Hard Cap Fixed, 22200 ETH
Crowdsale Soft Cap Yes, 5000 ETH
Domain owner Individual

Cost of the token

1 token for 0.01 eth

Price without discounts


Bonus Dates Minimum purchase amount
5% 10-99 ETH
10% 100 - 499 ETH
20% > 500 ETH

Accepted currency

  • Ethereum

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Founders, Team & Advisors

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Frequently Asked Questions

What’s it all about

We are changing the paradigm in online advertising: the customer is not the target anymore, but rather a partner to be rewarded, based on a mission completion principle, for the benefit of the entire ecosystem. Rewarding the customer directly, the advertiser establishes a bond between the brand and the customer.

The pains we solve

We want to solve expensive and inefficient ad targeting, unpredictable conversion cost, the high market entry barrier to small companies and not least, the market short-sightedness of not putting the customer on the first place.

What we want to achieve

Some of the things we want to achieve are: highest ad efficiency, revenue sharing, fixed conversion cost, network effect, social nudging, easier payments.

Why we are different

Impetus One is a platform that encourages and stimulates advertising efficiency: the advertiser is given the technology to surgically target desired customer actions and only pay when the action is complete.

The website

Here, advertisers will upload ads, tweak their settings and track their performance. Publishers will register their apps and name all their tracking features. Customers will create user accounts and view a summary of their account. The site will also host a landing page for every mission, created from the data provided by the advertiser.

The app

The mobile app is the central piece of the Impetus One platform. Here users can search for new missions to enroll in and track ongoing goal progress. They can send money to contacts and businesses accepting Nudge token by scanning a QR code. Users will also be able to make joint payments with their friends using the app.

The review app

The reviewing cost will be supported by the Impetus platform. Before ad volumes reach a point of rentability, ads will be reviewed by an internalized team, which will also review app features. After that, everybody can register as a reviewer and start reviewing ads and earn Nudge tokens as a reward.

Impetus Smart Contract

For crowdsale purposes, the price per token will be $0,01. For advertising transaction purposes, brands will buy at $1 per token. For user cash out purposes, liquidities will cover any transaction at a maximum price of $0,9 per token. For any transaction over that price, we will access the reserves. The spread between user and advertiser price will contribute to funds replenishment as a stand alone monetizing channel.