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#Blockchain, #Impact Investments All projects

Insureum: Bridging the gap between insurance industry and insurers

We use blockchain to create a decentralized ecosystem that connects insurers, their policyholders, and third parties

stage Ended crowdsale

4.5 Rating

by 1 users


    • Employees12


    man Ted Kim

    Co-founder, CTO and co-CEO of Zikto

    He is focused on development and engineering of the Insureum Protocol. Prior to founding Zikto, Ted worked in the Future Device Lab at LG Electronics specializing
    in machine and deep learning. Ted majored in both electrical engineering (BA) and computer engineering (MS) at Purdue University.

    man David Suh

    Co-founder, CFO and co-CEO of Zikto

    David is in charge of the financial management, fundraising, and business development at Zikto. Prior to founding Zikto with Ted, David worked as a proprietary
    trader at Shinhan Investment Corporation and as an Analyst at Sears Holdings. David holds a BA of business administration from Purdue University.

    man Jay Kim

    Senior developer.

    Jay leads development and maintenance of The Challenge, both on the front and back-end. Prior to Zikto, Jay worked at Daum Kakao, leading the development of Kakao Driver, and at Comtus. Jay has a BA of electrical engineering from Yonsei University in Korea.

    man Thomas Choi

    Data scientist

    Thomas manages data outflow at Zikto.
    Thomas managed the government project of blockchain development with SK Telecom and Coin Plug in 2017. Before joining the team, Thomas worked at MWN, and founded and managed a startup company called
    Sentence. Thomas studied at Virginia Tech, majoring in electrical engineering with a BA and MS.

    man Andrew Seo

    Sales director

    As well as general sales at Zikto, Andrew also tackles B2B sales and customer service. Prior to Zikto, Andrew
    worked at LG Electronics and at Deloitte Consulting. He has a BA of business administration at Sungkyunkwan University.


    man Will O’Brien

    Technical and strategic advisor.

    A veteran in the cryptocurrency and blockchain industry, he was Founder and CEO of BitGo from 2013-2015, Limited Partner and advisor to Blockchain Capital
    since 2013, and is an investor and advisor to pioneering projects including Civic, Orchid, Photon, Nodle, and Telegram. Will's angel investment and advisory portfolio spans a broad range of sectors, and he has been featured in multiple major media articles. Will holds a B.A. in Computer Science from Harvard University and an MBA from MIT Sloan School of Management.

    man Chanwoo Lee

    Investment advisor

    He is currently a professor in business administration at Kookmin University, former CIO for NPS (National Pension Service – world's 3rd largest pension fund, USD 520 Billion AUM) and former CIO for Teacher's Pension Service, CIO for National Credit Union Federation, CIO for Kyobo Financial Group and many more. Chanwoo received a Ph.D. in business administration from
    Kwangwoon University and MBA from Yonsei University, bachelor's degree in Economics from Korea University.

    man Ismail Malik

    Blockchain and media advisor

    He is the Editor in Chief at ICO Crowd and he was selected as one of the worldwide 100 most influential people in the Crypto market. He is also a Founder & CEO at BlockchainLab. Mr. Malik studied in Birkbeck, University of London.

    man Santhosh Kumaraswamy

    Engineering advisor.

    He is the President at Mobiuso, Co-founder & CTO at EOSNodeOne, founder at Innovation Biosciences and the advisor to companies at Blueprint Health (New York).
    He was a director at Skyscape, which was acquired by Merck. Santhosh holds a master’s degree of business administration from Harvard University and Boston University, and a bachelor’s degree from the Indian Institute of Technology (IIT Madras).

    man Kingsley Edwards

    Blockchain advisor

    He is the CEO at Block16.io, co-owner of Rogue Sports, founder of Las Vegas Bitcoin Meetup, former VP of business development at Unikrn and founder and CEO of Leet.

    Crowdsale details

    Distribution of tokens
    • Crowdsale (65%)
    • Team&Advisory (15%)
    • Reserve Fund (15%)
    • Community&Strategic Partners (5%)
    Budget allocation
    • Strategic Partners (20%)
    • Marketing (15%)
    • Tech Expense (15%)
    • Reserve 2 (15%)
    • Reserve 1 (15%)
    • Operation (10%)
    • BD (10%)
    Details Indicators
    Token Symbol ISR
    Full Token Name Insureum Token
    Crowdsale Start May 30th, 00:00 GMT+03:00
    Crowdsale End June 30th, 00:00 GMT+03:00

    Cost of the token

    10 tokens for 1 $

    Price without discounts

    Accepted currency

    • Ethereum

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    Elish Jah May 14, 2018
    Rating of project


    Insureum's idea of creating an inclusive insurance ecosystem is brilliant! Very Experienced Team with relevant experience and background, Team members' Profiles Look Very Professional. A line of advisors is also high-powered. Well Structured, elegant website. Comprehensive White Paper, there is also a Fast Fact Document to help get a better overview. Clear Roadmap which extends to 2022. Good Press Coverage.

    Risks and disadvantages

    Only one insurance Advisor. Social platforms' numbers are not spectacular. Only 15% of Fund distribution adds up to Marketing.


    Insureum has all the competitive advantages to take over the whole insurance industry. Team and Advisory Board has enough power to disrupt it with their brand new product.


    Token Sales

    When is the token sale?

    The token sales will take place in May 30th, 2018.

    How much of the total tokens will be sold to the public?

    We are planning to sell 197M ISR and raise 20M USD.

    What is the total market cap for ICO?

    Total market cap will be around USD 30M initially. We will sell about 65% of the total tokens (USD ~20M amount) and use USD ~10M for the protocol development. You can find more details on our whitepaper.

    General Questions

    Where is Zikto based? Are you only concentrated on the Korean/Asian market?

    While our main office is located in Seoul, our service is not limited to Korea. Zikto Walk (formerly Arki) has been sold to individuals and companies across the USA and EU. Our Insureum Protocol is targeting insurers, developers, and policy holders across the globe.

    Why insurance? Why did the team shift focus after launching a wearable?

    While analyzing the movement and lifecycle data from Zikto Walk, we found that people's lifecycle data had huge potential to help those outside of the wearable and fitness industry. The insurance industry is one that needs this data to create real policies for real people. There are also many individual developers who want to monetize their own products and services.
    We believe that by decentralizing some of these processes and collecting them all in the same ecosystem, we will solve long standing pain points from all parties in the industry.


    What is Insureum?

    Insureum (ISR; Insurance + Ethereum) is a cryptocurrency that is exchanged between insurance providers, developers and insurance users. It is most commonly transacted between data providers and data requestors. Users can sell it, and data providers can use it to buy more data

    Why is it based on Ethereum, not Bitcoin or other cryptocurrencies?

    Insureum will be benefited from the fact that Ethereum is already widely-used and well-recognized as a secure blockchain platform. Also, Ethereum has two distinctive features which are smart contracts and Decentralized Autonomous Organizations (DAOs).

    Who are the players in The Insureum Protocol?

    There will be three main player groups, who are the stakeholders of the insurance industry: Insurance companies, 3rd parties, and the users/policyholders. Insurance companies include all global companies and local startups, like P2P insurers. 3rd parties mainly include app developers, GA (General Agencies for sales), inspectors, and other players who can add value to the Protocol. Users and policyholders are the users of the 3rd parties and consumers of the insurance companies.