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#Blockchain, #Lifestyle All projects

STAY Villa & Hotel: Real estate development company

Development & management of mixed-use communities & commercial lifestyle real estate projects

stage Ended crowdsale

3.6 Rating

by 5 users


    • Employees7


    man Francics Chan

    Fouder & CEO

    Francis has over 10 years of experience in doing business in Indonesia. He has also got extensive experience in selling construction materials to Indonesia property developers and hence he has significant knowledge in the housing and property market in Indonesia. He is also the sole agent of a Korean chemical manufacturer whose target customers are the real estate developers in Indonesia.

    man Sandy Dewanto

    Founder & COO

    Sandy is the Property Development Manager and is responsible for overseeing all aspects of property development on the ground. He has a wide network of property development contractors that she selects carefully for different projects of CAA. Over the years, he has worked with 80-100 small to medium property developers and contractors in Indonesia on different projects.

    man Brian Tham

    Founder & CMO

    Brian is the Marketing advisor of CAA. He is also the founder of Xprex Money Transfer and General Manager of Anugrah Toko. He has had extensive experience in planning and implementing Marketing activities in his career. He has also got his Foundation degree in Computer Science.

    man Rayner Tulus


    Rayner is the architect of CAA and is responsible for the architectural design and interior design of all CAA projects. He is currently undertaking his Bachelor of Techniques (Architecture) in Catholic Parahyangan University and his key study areas are Housing and Form in Architecture Concept and Design.

    man Rusmini

    Customer Support And Admin

    Rusmini’s role is to handle customer enquiries and provide relevant support to our customers from booking to staying at our properties. She has had extensive experience in providing customer support in her previous work experience.


    man Ray Yuen

    IT Advisor

    Ray is responsible for providing IT advice for daily IT operations and maintenance of CAA and all STAY properties. As STAY’s strategy is to integrate its hotel operations with blockchain technologies to improve its efficiency, this is a key role for the team. Ray is the Delivery Technical Consultant at HP and he has previously worked in Canon as their Technical Solutions Consultant. He has various certification such as eCopy ShareScan Certification, Microsoft® Certified Solutions Expert, uniFLOW Advance Diagnostic Specialist and uniFLOW Certified Technician, etc.

    man Tony Lau

    Business Advisor

    Tony is an experienced strategy and management consulting professional with over 15 years of work experience. He is the founder of Business Plan Consulting and has previously worked in SEEK Asia as Head of Strategy & Marketing, McDonald’s Asia Pacific & Middle East Africa as Director of Menu Strategy, Boston Consulting Group as Project Leader. He obtained his Master Degree from the London School of Economics and Political Science.

    man Joseph Wang

    Financial Advisor

    Chief scientist at Bitquant Research Laboratories, Hong Kong-based financial technology research laboratory. Holds doctorate in computational astrophysics from the UT Austin and bachelors of physics from MIT. Before leaving to focus on promoting entrepreneurship and new technology worked in the quantitative research division of JPMorgan in Hong Kong and New York.

    man Denny Budiarto

    Real Estate And Investments Advisor

    14 years of hospitality experience and having lived in Bali as well as number of countries and city in Asia.His mission aims at giving the highest level of professional services to his client in order to achieve their financial objective. Determined to deliver an unexceptional servicet from the point of knowing his clients to the point their real estate transaction completion. To achieve client’s goal and objective by acting as an effective problem solver which include finding the Right Location, Negotiate Leases, Manage Transactions, Needs Analysis and Marketing of Commercial/Residential spaces.

    Crowdsale details

    Distribution of tokens
    • Crowdsale (80%)
    • Team and Founders (16%)
    • Bounty (4%)
    Details Indicators
    Token Symbol STAY
    Full Token Name STAY Token
    Pre-crowdsale Start May 1st, 00:00 GMT+03:00
    Pre-crowdsale End June 1st, 00:00 GMT+03:00
    Crowdsale Start June 1st, 00:00 GMT+03:00
    Crowdsale End Hard cap is reached or June 30th, 00:00 GMT+03:00
    Crowdsale Hard Cap Fixed, $30000000
    Crowdsale Soft Cap Yes, $2000000
    Domain registration date 2017-10-07
    Domain owner Brian Tham, Room 6, 7/F, Lok Wing Bldg, 55 Man Kowloon, Hong Kong, HK, HK, HONG KONG

    Cost of the token

    400 tokens for 1 eth

    Price without discounts


    Bonus Dates Minimum purchase amount
    50% May 01 — 03, 2018
    40% May 03 — 13, 2018
    30% May 13 — June 01, 2018
    Bonus Dates Minimum purchase amount
    30% June 01 — 07, 2018
    20% June 07 — 15, 2018
    10% June 15 — 23, 2018

    Accepted currency

    • Ethereum

    Rate the project

    Estimate the project on a five-point scale or switch to the simple scale

    Five-point scale Simple scale

    Relevance of the problem and Market size

    1 2 3 4 5

    Product competitiveness

    1 2 3 4 5

    Founders, Team & Advisors

    1 2 3 4 5

    Budget allocation and roadmap

    1 2 3 4 5

    Token economy, Tokenization & Business model

    1 2 3 4 5

    Distribution & Lock up of tokens, Discounts for early buyers

    1 2 3 4 5

    Summary rate the project

    1 2 3 4 5

    Rate the project by other users

    William Anderson April 27, 2018
    Rating of project


    Token holders are given privileges at the villa like extra nights and cheaper accomodation prices such incentives will bring interested investors on board. The bounties given out shall attract many investors.

    Risks and disadvantages

    The market is limited to a defined area and with a particular group of people meaning its target market is very small and coming up with the desired hard cap will be a challenge. A project without a reserve is not worth an investors investment, this is a key issue that many investors look out for.


    The solution and the problem size are quite unproportional compared to the existing available market, serving of a wide market size benefits both the project and the investors which is not seem with this particular one. With the current competition for ICO investors this project is not as compelling.

    Jordan Semanda April 25, 2018
    Rating of project


    Bonuses given to the early investors will attract the investors to take up the opportunity and get more tokens. Providing accomodation using cryptocurrency only expand the usage and acceptance of the digital currencies in different industries and on those grounds this accommodation service has a read market.

    Risks and disadvantages

    It is not advisable for the project to accept one currency in on the platform, the reason being that investors will be less interested in a project that has a token with high risk of devaluation. The investment platform is limited and so will the profitability be.


    The number of ICO projects is escalating in that the problem size and the available solution being offered by the start up are major determining factors for proper investment. Provision of a more detailed and short document preferably a yellow paper or one paper will allow the investor view all the important information he needs and not take allot of time which might be stressing.

    Sofia Medda April 22, 2018
    Rating of project


    This service will be very attractive for travellers. The presentation is interesting.

    Risks and disadvantages

    The team and founders own 16% of tockens and this amount is not frozen. There is no information about budget allocation.


    The team has experience in cooperating with real estate developers in Indonesia. They don`t have experience in Blockchain though. And since the product is not available and villas are not ready, we can only hope that the team will do their best.

    Anne Bryn April 20, 2018
    Rating of project


    The project cooperates with partners in ICO related activities and the team has strong capabilities in real estate development.

    Risks and disadvantages

    I didn`t find any publications in press. I think this project needs more advertising in the Internet and in press. Development will be started after all related government approval is obtained. And getting approval from government is not always easy, it may cause some delays.


    It`s not easy to combine real estate business with blockchain advantages. This project has a good plan, it offers smart home technologies for tourists. But I think marketing strategy needs to be revised.

    Yui Takahashi April 12, 2018
    Rating of project


    Attractive token value, strong team, market size

    Risks and disadvantages

    A large variety of bonuses (including 50% bonus for early investors)


    Interesting! The project provides the opportunity to pay for hotel stays and services in cryptocurrencies. The project also provides quite an attarctive possibility for investors: free stays in villas and hotels. The project has a challeging development plan, smart technologies are to be built in their properties which will of course attract a large number of people who wish to experience living in a smart home. And since the project is to be launched in Bali (the major travel destinations in Indonesia) I think it may be a good opportunity for investment.


    FAQ about the project

    Who are CCA Development limited and Stay Villa and Hotel limited and what do they do?

    CAA Development Limited is a real estate development company with core business in the development and management of mixed-use communities and commercial lifestyle real estate projects in Asia. STAY Villa and Hotel Limited is a subsidiary of CAA and will be the legal entity responsible for selling STAY tokens through this initial coin offering.

    What are your team's key capabilities that enable you to differentiate from competition?

    As a real estate developer, we have all the key capabilities needed to support the development of our property projects. CAA is led by Francis Chan, General Manager who has over 10 years of experience in doing business in Indonesia from his family business. He has also got extensive experience in selling construction materials to Indonesia property developers and hence he has significant knowledge in the housing and property market in Indonesia. We also leverage our network of partners and suppliers to work on projects based on specific project needs.

    What is the business model and what are you profits based on?

    Our business model is typical of real estate developer and property management companies where we earn revenue and profit from the rental and management fee of our properties. We plan to reinvest our profit to purchase and develop more travel accommodation properties in Bali and beyond.

    When will the project begin?

    As soon as we have raised the funds needed to start the project, we will be able to start the project immediately. We will ready 1-2 villas and complete the renovation work so upon the completion of ICO and tokens’ distribution, STAY token holders can start to book the villa right away for their accommodation.

    FAQ for ICO/Token Launch Campaign

    What is Stay Token?

    This ICO is designed to benefit contributors in a number of ways. Firstly, our potential STAY token holders are entitled to free 1-night accommodation in our selected hotel properties and they are able to upgrade to higher room categories and villas with a nominal fee. The number of free night stays for each token will increase by one night annually until each token is qualified for a free consecutive 7-night stay.

    What will the fund raised from ICO be used for?

    The funds received through this ICO will be primarily used to develop blockchain integration, smart home technologies and the acquisition of hotel and luxury pool villa properties and related land in Bali, Indonesia and also the development of these properties and technologies to provide a differentiated and unique travel experience for our customers and potential STAY token holders.

    What currencies you accept payments?

    STAY tokens are priced based on Ethereum (ETH). Hence we will accept ETH primarily for our payments.

    Where can I see the progress of you ICO and the amount of money you already raised?

    We will update the progress of our ICO and the amount of money raised through our webpage on a monthly basis. Please check back often for the latest news.

    How can I buy your tokens?

    To buy the STAY Token, you will first need to register/login on our website, and follow the instruction for further details on how to process on buying STAY Token.

    What is the minimum entry limit?

    Minimal limit of Pre sale: 1.0 ETH,Minimal limit of Main sale: 0.1 ETH and Maximum non-verified limit: 10 ETH

    What value you tokens will bring for me as an investor?

    STAY tokens give the token holders the right to stay in a villa or hotel room in our portfolio throughout the year based on our terms and conditions. STAY tokens cannot be used for any purposes other than as provided in our Whitepaper, including but not limited to, any investment, speculative or other financial purposes.

    Do you have funding cap?

    Our funding cap is US$20 million.

    What are the main factors that can positively or negatively affect the value of the token in the future?

    The purchase of STAY tokens involves a high degree of risk, including but not limited to the risks such as dependence on computer infrastructure, smart contract limitations, regulatory risks, taxes, etc. Before acquiring STAY tokens, it is recommended that each participant carefully weighs all the information and risks detailed in the Whitepaper, as well as the information and risks available from other sources.

    When will the tokens begin to trade on the exchanges?

    We plan to list our tokens to trade on the exchanges approximately a month after the completion of ICO. At the moment, we plan to list STAY tokens on [xxxx].

    Will you organize pre-sell of the tokens?

    Yes, we plan to conduct pre-ICO to raise funds for our initial coin offering.

    I want to invest a very large amount of money. Will I have some privileges?

    The top 5 token holders with the most amount of tokens bought will be entitled to unlimited free night stays in standard rooms in STAY properties, subject to our terms and conditions.

    Can I transfer token for others to use your service?

    Tokens can be used to rent our properties by token holders for non-token holders. This is a key feature as it allows great flexibility for the token holders to use the tokens for themselves or for making booking for others.

    Do the tokens comply with ERC20 standard? How secure is the storage of tokens?

    Our tokens are standardized Ethereum based ERC20 tokens. Therefore they utilize Ethereum-security and can be easily integrated and connected with other Ethereum based technologies.

    What will happen to my investments if the tokens will be banned or become the subject for legal regulation?

    Blockchain technology, including but not limited to the issue of tokens, may be a new concept in some jurisdictions, which may then apply existing laws or introduce new regulations regarding blockchain technology-based applications, and such regulations may conflict with the current smart contract setup and STAY tokens concept. This may result in the need to make substantial modifications to the smart contract, including but not limited to its termination, the loss of STAY tokens, and the suspension or termination of all STAY tokens functions. Before acquiring STAY tokens, it is recommended that each participant carefully weighs all the information and risks detailed in the Whitepaper.